No one brings our vision to become a leading outdoor brand into focus more than the professional adventurers and extreme sportsmen who represent it around the world. Mike Horn, Adventurer. Professional Mountaineer, Ueli Steck. The crew of America’s Cup boat, Alinghi. REEL ROCK adventure filmmaking events. They share our respect for the environment, our commitment to innovation and its role in helping the merely mortal climb, hike, sail and portage their way into history.
Alinghi
Alinghi, the first European team to win the America’s Cup in its 158 year history. » Learn More
Ueli Steck
Professional Mountaineer and World Record holder in speed climbing on the north faces of the Matterhorn and Grandes Jorasses. » Learn More
Mike Horn's Pangaea Expedition
Horn’s Pangaea Expedition mission is to increase the awareness of man’s affect on the environment, actively participate in the conservation of our planet’s natural resources and to protect it for future generations (Explore – Learn – Act). » Learn More
REEL ROCK
REEL ROCK shows are exciting events where climbers and outdoors lovers come together to celebrate the ultimate in adventure filmmaking. » Learn More










